This is one of our top 5 business books. Our first company tagline was “Happiness in a Pink Package.”
Book notes are below:
- Books recommended: Good to Great, Tribal Leadership, Fred Factor, Fish, Made to Stick, Peak, Emotional Equations, Connected, Re-Imagine, Crush It
- Be clear about your company’s culture, values. Communicate them. Commit to them.
- Ask yourself, “what is your goal in life?”
- And along with way, ask yourself, “what are your other goals?”
- Think in terms of Maslow’s hierarchy for customers: first they need the correct item, then free and fast shipping, then surprise upgrades. Get the fundamentals right first.
- Zappos: 1. purpose, 2. people, 3. profits
Zappos 10 Core Values
- Deliver WOW Through Service
- Embrace and Drive Change
- Create Fun and A Little Weirdness
- Be Adventurous, Creative, and Open-Minded
- Pursue Growth and Learning
- Build Open and Honest Relationships With Communication
- Build a Positive Team and Family Spirit
- Do More With Less
- Be Passionate and Determined
- Be Humble